Humans are visual creatures. That’s why you always have to look your best whenever you interact with other people and not just settle for being sloppily dressed.
The same goes for designing a website: You’ll have to build it so that the final result would be something that’s aesthetically pleasing and not just settle for something that looks like a preschooler who learned how to write code made it.
But you’re still a novice to this whole website design thing, you say. No need to worry as the following do’s and don’ts for beginners like you would guide you in designing a website that two out of every three Internet users would want to visit:
Visitors to your website shouldn’t have to treat it as if it were a puzzle box waiting to be solved. Technology is supposed to make everyone’s lives easier, not more difficult.
So when designing a website, make sure that its entire user navigation from start to finish is so easy that even a kid can visit it. The long-held notion amongst web designers that a user should be able to go from point A to point B in a span of only three clicks at most (or two taps on mobile devices) may turn out be a myth, but it wouldn’t hurt you to still follow it whenever applicable. After all, you wouldn’t want to make visitors to your website waste their time clicking more than thrice (or tapping more than twice) to get to a page that they want to check out.
Make sure as well to keep website navigation options to only a handful at most and check before publishing that each option leads the user to the correct destination.
Don’t use too many colors on your website
Regardless if you like rainbows or not, you don’t want your website design to be some mishmash of colors that can hurt the eyes of anyone who dares to visit it.
Instead, use only a few colors while designing your website. It’s entirely up to you what exact colors you should use, but each of them should blend well with one another. Don’t just pick any three or four random colors that don’t match at all. If you aren’t well-versed in choosing which two or more colors look good together, there are color scheme generators online that should help you get through it.
You also shouldn’t choose colors that don’t represent the brand that you built for yourself. For instance, if you adopted a branding that has a red and yellow color scheme to it, you can’t just suddenly use pink while designing your website.
Do design your website with mobile users in mind
Early web designers didn’t need to worry at all about mobile device compatibility. But times have since changed, and more Internet users are increasingly relying on their mobile devices to access different websites no matter where they are. Because of that, responsive web design was born — and anyone building a site would have to insert a few extra lines of code to make it compatible for both desktops and mobile devices.
Before putting your website out for public consumption, you’ll want to test it across mobile devices with different screen sizes as its layout might look good on a smartphone but become ruined once you use a tablet.
Don’t bombard your website’s visitors with walls of text
Have you noticed that everything written here has been broken down into bite-sized chunks of easily digestible text? That’s how you should present your website’s content as well.
No matter how unique and useful any of your posts might be to your website’s visitors, if they see walls upon walls of text, they won’t even bother reading what you’ve written. That’s why when crafting textual content for your website, you should divide it into at least three main sections, namely introduction, body, and conclusion. Then, divide the meat of your website’s content further into several subsections, each carrying a subheading. Use paragraphs as well when conveying more than one idea instead of jamming all sentences together in one subsection.
Does the thought of producing great content scare you?
This could be where an agency like Merd Marketing comes in to help, they’ll lead you in the right direction when it comes to search engine optimization — leaving you to stay focused on the business.
Web Design Trends
Implement Dynamic Scrolling
This modern web design trend sets varying scrolling speeds for your website’s foreground and background, giving your visitors a three-dimensional or 3D effect. You can also incorporate background video into dynamic scrolling, wherein the video only plays while scrolling, triggering animations and magical images.
Implement Full-page Headers
For a more modern web design this year, full-page headers are recommended, involving adding call-to-action (CTA buttons) or key text to the header (left) along with eye-catching images (right).
Take note that most readers focus on a web page’s top-left, so the CTA button should be located in this area.
Use of White Space
Modern website design heads back to minimalism using purposeful white space. A trusted web designer, like one from this web design company, understands the importance of white space, which moves visitors through your different web pages.
White space creates a clear visual hierarchy without distracting elements. Lastly, the white space aids in boosting an online user’s comprehension, defining relationships of web page elements.
Integrate Playful Cursors
Make viewing your web pages an entirely new experience by using playful cursors. Change the cursor shape or code cursor-triggered animations. By doing so, your visitors will experience a fantastic time engaging with your web page’s unique cursors.
Custom illustrations add a new breathe of life into your website. You can draw inspiration from traditional art and print publishing formats.
Color psychology plays a vital role in web design trends. Research the most suitable colors before you generate a new color palette that matches your brand.
This year, soft, cool colors, like grey, teal, and blue are perfect for backgrounds and information. For CTAs, bold, warm colors, like orange, red, and green, are highly recommended. Collaborate with your team and mix and match the best company colors to upgrade your web design.
When Internet users visit a website, the very first thing that they’ll immediately notice is its design. However, not every site has gotten the memo as 94 percent of all website-related feedback from Internet users were regarding the design that’s poor and outdated. First impressions can make or break a website. So if you’re designing one yourself, you’ll want to read the above-listed website design do’s and don’ts for beginners like you. After all, you wouldn’t want your website to become the Internet’s next laughingstock. Aside from this, you’ll also want to look into some website branding and design tips that you can use whether you’re building one for a law firm or yourself.